Spotify announces a program to ‘identify and break’ new music superstars

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Reached for comment, a Spotify representative clarified that the experiential events will be similar to the Fan First events that the platform already organizes, using its data to identify an artist’s biggest fans and give them exclusive or early access to tickets. The mixed-media playlist will be similar to the featured playlist Rap Caviar, which has audio and music videos in one list. the program is for artists that are already pretty successful The first four RISE artists are announced in the post, and indicate that the program is for artists that are already pretty successful, but haven’t quite hit the mainstream.

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